Designing for Augmented Reality (AR) and Virtual Reality (VR) involves several steps to create immersive and engaging experiences for users.
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This starts with defining the goals through understanding target audience, researching hardware platform, and designing interaction and visual design for an immersive experience. Our exposure to different VR platform will greatly benefit our clients in building app for this new and future platform.
![Virtual Reality Device](https://static.wixstatic.com/media/98a643b781ec4fecb0aedc8376cbf4d2.jpg/v1/fill/w_749,h_500,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/98a643b781ec4fecb0aedc8376cbf4d2.jpg)
Our Approach to AR/VR Design
Research & Ideation
Research to understand user needs for AR/VR experiences and different hardware platforms
Storyboarding
Develop storyboards or conceptual sketches to visualize the flow of the AR or VR experience
Prototyping
Create prototypes of the AR or VR experience to test and validate design concepts
Interaction Design
Design interactions and user interfaces tailored to the specific capabilities of AR and VR devices
Visual Design
Develop the visual design of the AR or VR experience, including 3D assets, environments, textures, and lighting
Testing
Conduct usability testing to evaluate the AR or VR experience in real-world environments to assess usability and comfort
Our Product Design Process
Our matured product design process empowers our clients to create digital products and joyful customer experiences
![productdesign_process.png](https://static.wixstatic.com/media/6536b9_48d3f7f4997d4129b27465e058c2dda9~mv2.png/v1/fill/w_600,h_532,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/productdesign_process.png)